Red Bull x Olympic Heroes

Red Bull Heroes is a global celebration of Red Bull Athletes winning Gold at the Paris 2023 Summer Olympics.

A special Edition can was created featuring athletes such as Pole Vaulting legend Armand Duplantis,  Britain's Tom Pidcock MBE and Canadian b-boy Tom Wizard. Each can unlocked an exclusive Augmented Reality experience featuring the athlete performing their best known tricks before a podium celebration and shared selfie moment.